VDP Keyword option helps the user to generates the variable text or its QR code using pre-defined keywords.

Where: Text > VDP Keyword

The video below illustrates how to create a custom job label using pre-defined Keywords.

Please note: From V6.8.1 onwards, the method to upload job labels to Cloud has changed. Read:
https://support.printfactory.cloud/portal/en/kb/articles/labels-and-jig-resources-upload-and-download-from-editor